Herbert Marcuse, in One-Dimensional Man, claims that advanced
industrial society is determined by technological progress. In
the interest of maintaining that progress, opposition is not permitted.
Society finds ways--through language, political structures, and
projected attitudes--to contain any qualitative change that would
threaten the technological status quo. Since technology generally
provides enough people with enough material benefits, they allow
this totalitarian control to continue. According to Marcuse, alternative
ideas and true dialectical oppositions cannot even be imagined
as possibilities. These are topoi to which no one may go.
Prohibition: Do not invent that which contradicts society's
goals.
An assistant professor in a department that favors empirical,
quantitative studies in communication has published several articles
in that vein. She wants to write something theoretical that may
even be seen to question the significance of her previous work.
She comes up for tenure in two years and she has been told it
is to her advantage to have a coherent body of work that contributes
to the mission of her department.
Promotion: Invent what is consistent with what you have
previously invented. Invent what is compatible with the inventions
of those who judge you. Stay in your own territory.
A doctoral student in engineering comes to his university's writing
center for help with his dissertation's conclusions and recommendations.
He has ideas about what to say, but his advisor does not want
him to write them, since the agency that funded the research may
read the report and conclude that the project is essentially completed,
in which case they may not renew the grant. No amount of discussion
with a tutor about invention as a personal, autonomous act--no
talk of freewriting or brainstorming or tagmemics--will solve
this invention problem.
Prohibition: Do not invent what may jeopardize the funding
that sponsored your invention.
In America, McCarthy investigations of alleged Communist activities
restricted many people from inventing in certain ways and punished
those who dared associate with others who would not abide by the
anti-Marxist, anti-Communist dictates. Careers were ruined, books
banned, reputations tarnished. In the Soviet Union, a noted researcher,
A. R. Luria, had to stop his research programs several times and
invent not simply new lines of inquiry but entirely new careers--as
a psychologist, a neuropsychologist, then a specialist in mental
retardation--because the Soviet government did not approve of
what he discovered in his research and prevented him from publishing
his findings.
Prohibition: Do not invent what your government does not
favor, unless you are prepared to suffer the consequences.
A student is given a choice of topic for a research paper in sociology
class. She considers writing about the effects on society if abortion
became illegal. She is not sure what she thinks about the matter,
but wonders if writing about it might help her decide. A Catholic
by birth, she attends a Catholic university. Her professor has
not discussed the topic in class, but is rumored to have spoken
against pro-choice. The student's grade hovers between B and C;
she needs a 3.0 to keep her scholarship. What should she say in
her paper? Should she even write about that topic?
Promotion: When in doubt, invent the safest way out.
The need to end World War II led to innovation in physics as applied
to the development of nuclear weapons. John F. Kennedy's mandate
to put an American on the moon before the Russians led to innovation
in space technology. Public concern about the high incidence of
cancer channeled funds for medical research into cancer research.
Promotion: If you need support, choose a line of inquiry
that fits with the goals of public and private institutions. Necessity
is the mother of invention.
From Karen Burke LeFevre, Invention as a Social Act, pp
78-80.
(C) 1987, Conference on College Composition and Communication.
Pub. by Southern Illinois University Press.